Why photos are so important for your listing and how many is the right amount

Why photos are so important for your listing and how many is the right amount?

The amount of photos required to market your home can vary, especially when you consider a larger home would require more photos than a small home. Rightmove, being the UK’s number one property portal advise between 5-9 photos and no more than 12 for your average size home. Getting the photos right in conjunction with other marketing factors can increase interest by up to 93% compared to homes marketed in an average way. So why are there so many listings with 20+ or even 30+ photos?

  • Having great listing photos gives you 93% more interest in your home.
  • 5-9 photos are recommended with a maximum of 12 according to Rightmove analytics and data.
  • Larger homes can have more photos and featured images of standout selling points.
  • Floor-plans are key to marketing and 59% of buyers say it’s very important.

Why photos are so important for your listing and how many is the right amount 2

You will regularly find that homes are having highlighted features being detailed in a listing, with many properties featuring fireplaces, larger hallways, outbuildings, parking and often spaces shown from various angles can sometimes help, but also retract from a listings appeal for people to view. This can vary between sales and lettings, where lettings most certainly benefits from a few extra well presented photos, whilst buyers may decide not to view a home if there are a lot of photos.

All listings will benefit from excellent photos, this should be a priority in such a visual space where the photos essentially determine how successful they might be. On the other hand having a floor plan is also very important with over 59% of buyers saying that a floor plan is essential when looking for a new property.