Why More Homes Sell on Valentine's Day

Why More Homes Sell on Valentine’s Day!

Thinking of selling or letting your home? It can pay to get your property on the market for Valentine’s day

Historically the second half of February is sees a surge in ‘loved-up’ couples seeking to buy or rent new homes together.

  • February sees a 17% rise in listings from the 14th
  • 8% increase in the amount of engagement from potential buyers and renters
  • 9 rise in lifestyle landlords, who rent instead of sell when moving in with a partner
  • Agreed sale prices are often higher when agreed between the 14th-28th February

Figures show a 17% rise in the number of properties being listed for sale in the second half of February in comparison to the first.

There’s an 8% rise in site traffic in the second half of February compared to the first.

This increase in traffic was primarily driven by budding new buyers and tenants.

Why More Homes Sell on Valentine's Day

Data also showed an average of 9% more ‘lifestyle’ landlord accounts are created in the fortnight after Valentine’s Day.

A lifestyle landlord is someone who has decided to let their property rather than sell it.

This could suggest that they’d like to keep their options open when moving in with a partner.

There’s always a surge in overall activity levels in the second half of February compared to the first and it makes sense that Valentine’s Day could be the trigger.

Consistently getting more clients looking for property to buy or rent and more instructions to either sell and let. It’s hard not to conclude that Cupid’s arrow has contributed to those activity levels in some way.

With UK house prices increasing at a record-breaking pace alongside a surge in buyer activity, there’s never been a better time to sell.

Should you be interested in finding out your homes sales or lettings value you can do so here! We’d be happy to help with any further advice.